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A Film Director with over 7 years of experience in film making & production in podcasts as well as documentaries including contributed in the production of the award-winning documentary film "The Story of the King of Journalism”. At SRMG, Abeer overlooks all production at a group level. In her role, she manages SRMG news coverage for special seasons & events, such as HIA HUB, Riyadh & Jeddah Season, AlUla festivals, and Red Sea Film Festivals. Abeer is the Creative and Technical Director of the "Ejaz" a podcast by Asharq Al-Awsat daily newspaper, she all supervises all internal podcast productions within the SRMG, including Arab News "Meman Show" and HIA’s "Bil-Hadeeth 'An al-Mooda”.

Adrien Roberts, a British fashion designer and educator, began his career by studying Fashion Design at Central St. Martin's, with a focus on pushing the boundaries of menswear. He also explored Technical Illustration and Fashion Illustration during his education, including an exchange program at Parsons School of Design in New York. After completing his Master's degree at the Royal College of Art in London, he gained experience in fashion forecasting and worked for various menswear brands in Italy before establishing his own knitwear label. Adrien ventured into teaching fashion design internationally and held leadership positions in fashion education at UAL and UCA. He later became the Group Director of Education at Istituto Marangoni and now serves as the International Director of Education at Accademia Costume & Moda in Rome. Additionally, he has been actively involved in the Graduate Fashion Foundation, chairing GFW International and developing international relationships within the fashion industry, while also participating in events and mentorship worldwide. Adrien remains dedicated to design and education, seeing it as an opportunity for inspiration, learning, and cross-cultural knowledge expansion.

Alexis Bonhomme is a global executive and entrepreneur in the field of luxury and technology. After working at Tencent, Alexis co-founded in 2013 CuriosityChina which was acquired by FARFETCH in 2018 as a strategic investment to build and grow FARFETCH China and Asian business. He then became the Vice President of FARFETCH in Greater China & Asia Pacific in charge of all Commercial activities. More recently, he took a global role as Vice President of Global Industry Partnerships, reporting to FARFETCH Group President. Alexis’s expertise includes building the strategy for luxury brands willing to accelerate or penetrate the China and Asia Pacific market. At FARFETCH, he manages relationships with key brands and wholesalers, merchandising and supply, business development and partnerships, advertising and media, strategic marketing projects, and digital services for brand partners via the CuriosityChina division. At FARFETCH, Alexis also acts as founder and CEO of CuriosityChina, a full-service digital company that empowers leading luxury brands with strategy, content creation, social media management, performance marketing, e-commerce operations, and e-PR. CuriosityChina has worked with over 100 international leading clients in the field of Fashion, Watches & Jewelry, Lifestyle, Beauty and Retail.

Born in London and raised in Beirut, Andrea developed a great passion for sketching and designing at a young age. To fulfill her dreams of becoming a designer, she moved to Paris and specialized at the Italian fashion school, Istituto Marangoni, where she was discovered and appreciated for her skills in shoe designing. In 2010, Wazen relocated to London where she was trained under the tutelage of Rupert Sanderson and Christian Louboutin, both leading footwear brands in the fashion industry. In parallel, she also attended shoe design courses at the renowned Central Saint Martins School of Arts. Andrea’s time spent in both fashion capitals, along with her Middle-Eastern heritage and roots, helped forge her inspiration and urge to finally launch her own namesake footwear brand.

Anna Germanos is a seasoned thought leader in digital transformation in the Consumer Goods Retail & Luxury sectors. She enjoys deep expertise in Consumer & Retail in the Middle East having worked more than 20 years in this space for the largest global technology conglomerates as well as in the management consulting field. Currently Anna is the Group Director of several industries spanning across Consumer Goods, Beauty, Luxury, Retail & Ecommerce at Meta, the social media giant. Prior to joining Meta, she was heading the Consumer Goods practice at Google for MENA. Earlier, Anna spent many years in the Consumer & Retail practice at Booz & company (currently known as Strategy&) where she led assignments for leading private & public clients in the Middle East & Africa across Consumer & Retail.

Aurelien Cuellar is the Director of Technology & Omnichannel at Chalhoub Group, the partner and creator of luxury experiences in the Middle East. He brings over 10 years of experience in consulting, technology and digital fields to his current role. He currently oversees and manages Tech and Digital teams, develops and implements IT strategies, and delivers innovative omnichannel solutions tailored to meet the Group’s business needs. He aims to bridge Joint Ventures strategies, particularly LVMH Group, and Chalhoub Group’s Technology & Omnichannel services.

Saudi Arabia’s most prominent new Saudi Artist, she was born on March 2, 1991. She became famous in the Arab Gulf recently, as she broke into the world of fame and appeared to her fans in the year 2014 when she released her first song, "Turn the Table"(قلبت الطاولة), and achieved more than 9 million views on YouTube. Dalia’s talent has emerged at an early age, performing in several operettas since the age of 14, making her the most prominent female Saudi Singer today! In 2016, Dalia contracted with Rotana, which produced her first album, "Min Al Akher", which achieved success in the Arab Gulf.

Born in London, England, Dexter Navy is an artist, film director and photographer. After studying in London, he went on to direct grammy-nominated music videos and developed his passion for feature films through learning the process of every aspect of his field. Navy’s aesthetic derives from an Egyptian/English heritage that taught him to combine the fields of art, craft, and fashion. These theories, along with contemporary culture, make up Navy’s inter-disciplinary practice today.

Dr. Andrée-Anne Lemieux has a Doctorate in Industrial Engineering from ENSAM and a PhD from Polytechnique Montreal. She is specialized in major transformation of organisations and innovation for the fashion and luxury sector. After more than 15 years of experience in operational management positions in product development, sourcing, marketing, operations and retail sales in the fashion industry, Dr. Lemieux is now dedicated to higher education and research at the Institut Français de la Mode in Paris, where she leads as the Sustainability IFM-KERING Research Chair leading all sustainability initiatives for the Institute. Her research areas are transformation, sustainability, corporate social responsibility, traceability, circularity, environmental and social impacts in the Fashion & Luxury sector.

Dr. Leyla Neri is a fashion designer and researcher in the Anthropology of Art and Design with a history of creating and repositioning international higher education programs. She is currently the Academic and Artistic Head of Institut Français de la Mode’s Graduate Design Programs. Prior to IFM, she was the Program Director at Parsons Paris, the European branch of Parsons School of Design and The New School, where she redefined the identity of the Fashion Design and Strategic Design and Management programs, before launching the Master of Fine Arts in Fashion Design and the Arts. In Switzerland, she was the Founding Director of the Master in Luxury Management at the Geneva School of Business Administration. She previously served as Head of Product Design Department and Director of Fashion Design at the Geneva School of Art and Design HEAD. She also ran the multidisciplinary project that led to the registration of the first dress ever acknowledged as an element of the UNESCO Representative List of Cultural Heritage of Humanity in 2012.

In 2023, Elizabeth von der Goltz joined luxury London boutique Browns as CEO as well as FARFETCH in a new role as Chief Fashion and Merchandising Officer. In this dual role, Elizabeth draws on her past experience in both the physical and online space to redefine the vision and mission for Browns while harnessing the retailer's legacy to build an elevated and compelling product proposition. Her eye for curation and merchandising will bring a complimentary view to both brands. Additionally, Elizabeth will look to leverage the technology and logistics of the FARFETCH platform to elevate the customer experience and create a seamless journey that blends the best of both brands while driving the future of luxury retail.

Flavia Collatina is a leather goods designer born and raised in Rome, whose innate passion for art and design led her to study at the Accademia Costume e Moda in 2010. Her head-to-toe graduation collection, showcased during Altaroma in 2014, was selected by Vogue Talent's September Issue. During her initial studies, she became fond of bags and shoe design classes, a sector that best enabled her to express her creativity, and decided to deepen her knowledge by attending the Paris based postgraduate program in accessories design at Institut Français de la Mode. Flavia’s first career steps began in the Parisian offices at Givenchy, under the creative direction of Riccardo Tisci, an initial journey from intern to junior designer in women bags and slg. She was later offered a position to join the Gucci leather goods team in Rome giving her the opportunity of a lifetime to learn from the brand’s historical craftsmanship, followed by the visionary lead of Alessandro Michele’s maximalism. This 5-year experience gave her the opportunity to experience running multiple lines within commercial and image collections and experiment over the years on both men and women's accessories in collaboration with Gucci Artlab factory in Florence. She joined Bottega Veneta in 2022 as senior designer and closely collaborates with Head of Design and Creative Director, Matthieu Blazy on a minimalist stylistic vision and craft-focused design. During the pandemic, she returned to studies to build her expertise in Business Administration which has empowered her to take on freelancing projects in consultancy roles, and enable her to follow her future personal projects.

HH Prince Fahad bin Fasial is a tech entrepreneur, creative pioneer and cultural shapeshifter. Although he once worked as the Head of User Operations at Facebook, Fahad’s newest project, Karaz, is a cultural collective for the alternative and unique to join together in a space where creativity, authenticity, and camaraderie are encouraged. The aim is to bridge the gap between the Saudi music scene and cultural industries with the rest of the world.

Hindash is a multi-faceted artist and global figure in beauty and makeup. Starting as a canvas artist, he later transitioned to makeup, with a specific focus on natural beauty. His aesthetic tutorials on YouTube and Instagram captured a global audience, accumulating over 70 million views on YouTube alone. As the founder of Hindash Cosmetics, he’s turned his artistic vision into a successful global brand. Recognized as one of the world's top makeup artists, he has worked with international celebrities and royalty such as Her Majesty Queen Rania of Jordan, Princess Iman bint Abdullah of Jordan, Maye Musk, Naomi Campbell, Mona Zaki, and Nancy Ajram. Through his work, both as a social media influencer and as a beauty entrepreneur, Hindash continues to redefine the parameters of art and beauty on an international scale.

Jasmina Banda currently serves as the Chief Strategy Officer and SVP of Fashion JVs for Chalhoub Group. She oversees Intelligence, Strategy and Growth (ISG) business unit where she is responsible for trends scouting and opportunity identification, Global and regional macro-economic tracking, GCC prestige beauty and luxury fashion market intelligence, Corporate and business unit strategy, Business advisory and more. Her work with the intelligence team already strengthened relationships with JV partners, positioning her to enhance their brand strategies and lead ambitious plans for the Group.

Stylist, Art Director, and Graphic Designer based in Beirut. Jeff started his journey in the realm of creativity by focusing on Art Direction at ALBA,  honing his craft in Fashion Image and Styling at the prestigious Istituto Marangoni in Paris. With his multidisciplinary background Jeff has had a lasting impression in Print Editorial, Television, Celebrity Styling, and Advertising Campaigns. Currently, as the Fashion Director of HIA Magazine, he continues to redefine the standards of elegance and sophistication.

With over a decade in journalism, Joelle has cultivated a profound expertise in lifestyle narratives, diving deep into the realms of fashion, wellness, self-growth, and cultural intricacies. Currently, Joelle proudly represents the distinguished Hia Magazine, leading its self-development and wellness sections while serving as the Editorial Coordinator. Joelle's passion for life's finer aspects drives her to deliver compelling and inspiring content to a discerning audience.

Johan Lindeberg has a vast background as a visionary designer and brand builder. As Global Marketing Director of Diesel in the 90's, he led the team that created the iconic Successful Living campaign, conceptualized the Diesel lifestyle line, and launched Diesel in the US. After the success of Diesel, Lindeberg left the brand and launched his namesake brand J. Lindeberg. The brand was among the first to combine fashion and sports, known for the combination of skinny tailoring and a complete paradigm shift in golf fashion. In 2007, Lindeberg walked out of a board meeting and stood up for his creative vision when investors wanted to take the brand in a direction he disagreed with. From there, Lindeberg worked as stylist for Justin Timberlake and supported him to create the brand, William Rast. After that Lindeberg created the brand, BLK DM, which became a successful movement from NYC. He then decided to focus on photography and film making. He was hired as a Creative Consultant for J. Lindeberg where he repositioned the brand with new energy in 2016-2017. Now, Johan Lindeberg's latest creation is a new visionary brand called JAY3LLE (pronounced Jay-L) which Johan calls the crescendo of his career. Johan describes the new brand as NYC attitude, with a Parisian chic twist and Middle Eastern aesthetic influence at a luxury level. Johan and his team have been looking to add a new inspiring dynamic and nerve in the foundation of JAY3LLE and will launch the brand from Riyadh.

Lara is a Strategist and Brand Building expert specializing in luxury and fashion. As strategy director at HIA magazine, she enables the publication to realize its transformational vision across different platforms via the deployment of new product offerings, editorial, marketing and communication strategies.

Mashael Al Dakheel is an experienced Public Relations Consultant with a demonstrated history of working in the public relations and communications industry. Holding over 15 years of experience in PR & events, Mashael has developed a strong network of designers & influencers locally and regionally and has been recognized by the Ministry of Culture and The Fashion Commission who appointed her as one of the founding members of the first Saudi Fashion Council recognized by MOC.

Nada Altuwaijri is a highly accomplished leader, entrepreneur, innovator, and influencer in the global digital multimedia arts, media, and entertainment industry. As a public face and advocate for generation of young Saudis and creators, she is recognized as one of the top talents under 35 in Saudi Arabia, the region, and worldwide. Nada has achieved significant impact in both the private and public sectors.

 Nadine Kanso is a visionary artist who has revolutionized the world of calligraphy and jewelry. Her creations blend traditional and daring elements, showcasing exceptional craftsmanship and unique stone mastery. Nadine's brand, Bil Arabi, introduced disruptive designs, making her a pioneer in Dubai's jewelry scene. Her pieces, including rings, earrings, and pendants, draw inspiration from the beauty of calligraphy and the Arabic alphabet. In 2023, she made history as the first Arab designer to collaborate with the prestigious French perfume and beauty house, Guerlain, designing limited edition perfume bottles adorned with 24-karat gold crystals. Nadine's work captures the essence of modern Arab identity and self-expression, making her a standout figure in the fashion world.

Nadine Nassib Njeim is one of the most celebrated actresses and personalities of the Arab world. Since she was crowned Miss Lebanon in 2004, Njeim has pursued a career in acting, and has been cast in various lead acting roles for TV series such as Law, Cello, Samra, 3eshk El Nesa, Nos Yawm, Al Hayba, Tareeq Kahmse W Nos, 2020, Salon Zahra 1 & 2 and Wa Akhiran. She is the first Arab actress who got nominated at the 12th Seoul International Drama Awards 2017 in Korea for the Best Actress for her acting role in Samra and she reached the final stage with a Russian actress. Her series Al Hayba 1 was the first Arab series to be on Netflix. As of 2023, she is the most followed Lebanese actress on Instagram with more than 16 million followers.

Marketing specialist and social media influencer, Nojoud Alrumaihi shares her journey of fashion, motherhood, and entrepreneurship, aiming to motivate women globally to fearlessly pursue their passion. Being one of the most influential figures in the fashion and beauty sector in the kingdom, Nojoud has worked with the biggest niche and luxury brands and entities, including Dior, Hermès and Chaumet. With both style and intellect, Nojoud presents modern Saudi women in an expanding global market.

Özlem Çakır is the founder of Özlem Çakır Image & Communication Consultancy. Known as one of the leading trainers in personal branding, style, image and fashion consultancy in the luxury industry today. Özlem has over 25 years of experience conducting trainings in the corporate and retail world with prestigious clients such as Fendi, Louis Vuitton, Bulgari, Beymen, Al Manara Group, Swarovski, 51 East Stores Doha, Gilan among many others. Özlem Çakır is also the author of 2 books; ‘Image in Professional World & Social Etiquette’ and ‘Do I Know What I Am Wearing?’

Rawan is a Saudi Fashion Entrepreneur, Consultant & Stylist based currently between Saudi and Geneva. Prior to making the big leap into Fashion, Rawan started her career in the corporate world and was focusing on empowering others through Talent Acquisition, Talent Development and a series of youth impact initiatives. Her ambition and continuous search for art and diversified cultures encouraged her to launch a retail footwear and Ramadan wear brand with her sisters in 2016 in Saudi. After studying Creative Direction and Editorial styling at the University of Arts London, Rawan shifted her career to Creative Direction/ Editorial Styling and Consultancy focusing on empowering local emerging brands and highlighting local culture and talents.

Born in AlKhobar Saudi Arabia, Razan went on to study Art and Sculpture in Boston at Tufts University. Her creative and entrepreneurial spirit saw her return to Khobar in 2008 to open a manufacturing facility, nested in a 1950’s built house in Alkhobar which was the first of its kind in the region. During this period, Razan was inspired by historic embroidery and became fascinated by its versatility and sculptural aspects. The art influences remained with her and, in 2008, Razan with both sisters Salwa & Raya launched their womenswear brand, “Razan Alazzouni”, setting up a studio in AlKhobar & later in Riyadh. The designer has collaborated with international brands including Piaget, Coca Cola, Rene Caovilla & Judith Leiber. The brand has also been elected to be the face of the Young Generation Saudi Vision 2030 which was promoted by CNN globally & featured in Times Square, New York City.

Rebecca Corbin-Murray is a London-based stylist. Known as the go-to for British actresses, her celebrity clientele includes Lily James, Priyanka Chopra-Jonas, Florence Pugh, Simone Ashley, Gemma Chan, Raffey Cassidy, and Salma Hayek. She has also contributed to publications such as Vogue (China, Italy), Glamour UK, Vanity Fair (US, Italy), The Last Magazine, and i-D Magazine. Furthermore, Corbin-Murray has worked with a range of luxury advertising clients including Louis Vuitton, Tom Ford, Bulgari, Jimmy Choo, Burberry, Gucci, Valentino, Patek Philippe, and Swarovski. She has appeared in The Hollywood Reporter’s ‘Most Powerful Stylists’ issue on several occasions.

A serial entrepreneur with over 19 years of experience in the Media and Entertainment business gained by working with renowned names in the market (MBC Group, Barajoun Entertainment, Fullstop Advertising, & Emirates Civil Defense Academy), and handling esteemed clients (KAUST, Red Sea International Film Festival, Diriyah Season, Riyadh Season, Ministry of Culture, P&G, Unilever, and Jeddah Chamber of Commerce, etc.)

Salama Mohamed is an Emirati entrepreneur and known personality who has carved her own path across multiple industries and the world of entrepreneurship, through her unwavering commitment to empowerment, authenticity and community-building. Not your typical "guru in a lab coat", Salama is the visionary force behind her award-winning skincare line, Peacefull, empowering individuals by cultivating a space that prioritizes self-care and a positive self-image.Through Peacefull, Salama encourages individuals, regardless of background or gender, to embrace their unique features and to celebrate their individuality.

Sarah Abudawood is the Saudi Arabian founder, CEO and designer behind the Saudi brand Yataghan. (Founded in 2008) In 2006, she gained accreditation as a Graduate Gemologist (G.G) from the International Gemological Institute (IGI) in Antwerp, and accreditation as a Jewellery Professional (AJP) from GIA London in 2009. Sarah is known for constantly challenging the status quo. She is an inspiring figure that offers mentorship and coaching to up-and-coming Saudi designers. She is known for her bold designs that combine minimalism with Arabic typography. Her tribal chic designs transcend time and cultures, and that unique aesthetic has become an intrinsic part of her design DNA. She is an abstract photographer that translates her love for architecture and heritage into works of art that seamlessly fit with the demands of modern life. In 2014, with Sarah’s leadership, Yataghan disrupted the market by breaking the conventional mold of strictly selling fine jewellery through brick-and-mortar avenues. Making it the first jewellery brand to sell fine jewellery online in Saudi Arabia. Yataghan is enjoying acclaim and international recognition (including dressing the likes of Lady Gaga, Jennifer Lopez and Billie Eilish to name a few).

Shahad is a certified lawyer with 7 years of experience in providing legal services related to corporate law, intellectual property law, and legal structure of companies, in addition to her experience in drafting various contracts, agreements, MOU and regulations, policies, and business development. She also shares holder and founder of the governance association in the Kingdom of Saudi Arabia.

Sonia Veroni developed a passion for the creation of knitwear at a very young age influencing the span of her career which took her from Italy to New York working with Knitwear brands including taking on the role of Artistic Director for the Knitwear Company GOTHA. She transitioned to the academic world and is currently the Director of the academic Masters Degree in Creative Knitwear Design (CKD Master for short) at Accademia Costume & Moda, in collaboration with Modateca Deanna. This degree was a new concept that offers young fashion designers a complete and specific education in Knitwear passing on knowledge to students in mastering knitwear technology innovation of the present and the future.

Stephanie Atala is an actor and singer. The French and Lebanese artist is based in Beirut. Fluent in French, English, and Arabic she got her first acting role at 4 years old. Years later, she graduated from Académie Libanaise Des Beaux Arts; school of arts (ALBA 2014) with honors. Since then, she has starred in various theater productions, series, short and feature films across the region and abroad.

WMM Founder - brands that fall under WMM include So Matcha, Treat Skincare and Treat Salon amongst other pending future projects. Yara continues to discover gaps within the market and strives to bridge them via her entrepreneurial skill. The trained architect, beauty and fashion influencer is now a bona fide serial entrepreneur, starting up various ventures in Riyadh. Yara prides herself with having all her businesses under one umbrella otherwise known as her lifestyle company - something new to the region.

Yasir is a well known experienced TV presenter, with more than 10 years experience behind the microphone and camera. He is the presenter of the famous TV show “The Voice” and is the host of the worldwide format "Wheel of Fortune". He was announced by the public in 2014 that he was one of the best hosts in Saudi Arabia.

Yoon is a Korean-American based in Tokyo with a background in graphic design from Boston University. She co-founded the creative agency YAY with VERBAL in 2002, working as a stylist and designer for album artwork. In 2004, she co-founded Antonio Murphy & Astro, which later became AMBUSH® jewelry. YOON had prior roles at BBC Icecream and BAPE before establishing AMBUSH® with VERBAL in 2008, focusing on innovative pop art-inspired jewelry designs. AMBUSH® expanded into unisex ready-to-wear collections and received global recognition. Through her brand, she has collaborated with the likes of Louis Vuitton, Sacai, and Dior, while YOON became Nike Global Women's Curator in 2023. In 2022, AMBUSH® ventured into the metaverse with SILVER FCTRY and a successful NFT collection.